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How search works by Google’s Matt Cutts

How Search WorksEver wonder how search engines like Google come up with the results they do? Here’s a really user friendly explanation of how Google comes up with their search results: http://www.youtube.com/watch?v=BNHR6IQJGZs

SEO Tips from a Google Insider

SEO TipsMatts Cutts, the head of Google’s Webspam team, discusses tips for improving your search engine ranking in this YouTube video: http://www.youtube.com/watch?v=5GK0aQrCDEo. The video is a few years old but still relevant. His suggestions are simple, non-technical and can be implemented by any website owner.

Get Better Search Engine Results Quick Tip #6 – Some Links Carry More Weight

Some believe that links in to your website from .gov, .edu and .mil websites may carry slightly more weight because these domains are not available on the open market. Try to get links into your site from places like your state’s art agency or the college where you teach art classes.

 

Read more tips for attracting more traffic to your website

 

Tip #1 – What You Write is Important

 

Tip #2 – Be Specific

 

Tip #3 – Be Local

 

Tip #4 – Talk About Your Art

 

Tip #5 – Get Other Sites to link to Yours

Get Better Search Engine Results Quick Tip #5 – Get Other Sites to Link to Yours

Links InQuality inbound links are important. Links should come from well respected websites related to what you do, not random links from unrelated sites or “link farms”.

 

Read more tips for attracting more traffic to your website

 

Tip #1 – What you Write is Important

 

Tip #2 – Be Specific

 

Tip #3 – Be Local

 

Tip #4 – Talk About Your Art

 

Tip #6 – Some Links Carry More Weight

Get Better Search Engine Results Quick Tip #4 – Talk About Your Art

In the digital realm, your website acts as your surrogate. It's there to speak for you - so it needs to actually SAY something.

 

If you were to participate in an arts festival or attend a gallery opening, you would be expected to speak about your work with customers. The same goes with your gallery representation - you expect your galleries to be able to provide potential buyers information about your work, your process, your career, etc.

 

Think of your website in the same way. The words you use to describe yourself and your artwork in the body of your website are there to further inform both the search engines and visitors about you and your artwork.

 

Read more tips for attracting more traffic to your website

 

Tip #1 – What you Write is Important

 

Tip #2 – Be Specific

 

Tip #3 – Be Local

 

Tip #5 – Get Other Sites to link to Yours

 

Tip #6 – Some Links Carry More Weight

Get Better Search Engine Results Quick Tip #3 – Be Local

Surfside Sparkle © Keith Wilkie
Surfside Sparkle © Keith Wilkie

Play up your location, people may search for local artists, or for artists in a location they have visited or plan to visit. In addition, if your subject matter or media is local, say coastal paintings in the mid-atlantic or gourd art in the southwest, describing your art in context to your location may result in better search engine rankings.

 

Read more tips for attracting more traffic to your website

 

Tip #1 – What you Write is Important

 

Tip #2 – Be Specific

 

Tip #3 – Be Local

 

Tip #4 – Talk About Your Art

 

Tip #5 – Get Other Sites to link to Yours

 

Tip #6 – Some Links Carry More Weight