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Flashy Websites

For a while there it seems like every website I came across had all sorts of Flash content, rampant animations, fancy impossible to navigate links, spinning plates and spitting fire (just kidding...kind of).

 

Unfortunately Flashed based websites are not really great for Search Engine visibility. When Google, Yahoo, Bing, etc get to these sites they basically just see a line that says “run this flash file”. They have no way of seeing what’s on the website.

 

In addition, neither the iPhone or the iPad support Flash- that is, they won’t run it at all. So, unless your website has an HTML “shadow” or mobile site, your website won’t show up at all.

 

We advocate the use of basic HTML websites- all of our template and custom sites are HTML based.

 

This doesn’t mean your website has to be plain or boring. Flash and other technologies such as animated gif files and javascript can be use to spice the site up. The key is to use them where they are appropriate and only in moderation.

 

The bulk of your website content should be in HTML, a language that allows search engines to see the actual content on your website.

Tagged: Website Tips